CASE / 03
FRAGRANCE CAMPAIGN
Cendreline.
Concept Project — 2026
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Brief
Client Concept Project
Format Cinematic teaser
Delivery Summer 2026
Objective
Cendreline is an independent fragrance concept built around the tension between darkness and desire — deep pomegranate, burnt amber, and gold. The brief was self-directed: to create a teaser that captures the weight and warmth of the bottle against an intimate, candlelit setting.
Teaser film — directed and produced by INA as a creative concept
Adaptations
Six cuts. Three formats.
VERTICAL — 9:16
TikTok / Reels
HORIZONTAL — 16:9
YouTube / Cinema
SQUARE — 1:1
Instagram Feed